Table of Contents
Multimedia is so expressive. The term multimedia designates any object or system that uses several electronic, physical or digital means to present or convey information. Also, media can range from text and images to animated videos, sound, video, and high-level interactivity.
It can also convert media to electronic or other means of storing and displaying multimedia content. It is equivalent to the traditional use of mixed media in the fine arts but with a broader scope.
We are talking about interactive multimedia. When users have free control over the presentation of their content, it’s time to force them to see what they want to see in a predetermined order, as opposed to direct representation.
Hypermedia can consider a particular form of interactive multimedia that uses more complex navigational structures that increase user control over the flow of information. The term hyper means “navigation,” so it is the concept of “hypertext” (navigation between texts) and “hypermedia” (navigation between media).
Lev Manovich is the originator of the term meta media, which can defines as media that encompasses a variety of media and acquires three properties when processed: software, data, and. Megamedia is the source of media production.
The concept of multimedia is as old as human communication because we act as we express ourselves in everyday conversation (sound), writing (text), observing our interlocutors (video), and the gestures and movements of the hand (animated). With the advent of multimedia computer applications, the word has entered common parlance.
When a computer program, document, or presentation combines media correctly, attention, comprehension, and learning greatly enhance. Because when we use our different senses to understand and inform about the same object, we access more than the usual way humans communicate.
Multimedia is mainly used in the entertainment industry, significantly to develop special effects for films and the animation of cartoon characters.
Its games are software such as CD-ROMs or are available online. Some video games also use multimedia features. It allows users to participate actively instead of being passively designated as recipients of the information. Multimedia is interactive.
Text: unformatted, formatted, linear, and hypertext.
Graphics: Used to represent diagrams, plans, line drawings, etc.
Image: A document made up of pixels. They can be created by copying environments (scans, digital photos) and tend to have large files.
Animation: A display of multiple graphics per second makes sense of motion for the viewer.
Video: Presentation of multiple frames per second creates a sensation of movement for the viewer. They can be synthesized or captured.
Sound: This can be speech, music, or other sounds.
Define the main message – I see what you mean. This requires knowing the customer and thinking about their communication message. The customer himself is the first agent in this phase of communication.
Know the audience – Find out what you want the audience to engage with your post. We work with clients, but the communication agency plays a significant role. We have to plan a solid offensive strategy.
In this step, Its experts create what they call “technical specifications,” “concepts,” or “product specifications.” This document is based on five pillars: need, communication objective, audience, concept, and treatment.
These are the moments that define your gameplay – Development or script. A function, a tool to achieve this concept. Only expert institutions involves at this stage.
Creation of prototypes – Creating a prototype representing only a tiny part of your selection is essential to test your application. You must include basic navigation options. This way, customers see, navigate and interact with it.
Now we work digitally, a development that allows interaction. The client agrees and gives the company money to continue the project. The company’s operation can be based on the necessary budget and the people involved in the project (list of collaborators).
In a nutshell, what constitutes a business? Prototypes are an essential part of creation and will always prove the creation of the product (the target audience and the person who makes sure everything works). Based on the test results of the prototype, we redefine it and create the final product, a multimedia scheme.
Different types of multimedia can classify according to the purpose of the information or the medium in which it is published.
It is important to note that educational multimedia existed before the advent of computers. Also, it can be understood as a non-linear process requiring students to execute commands in their pedagogical model (remotely, face-to-face, etc.). It is based on a navigable development that allows some freedom of movement in the application. Although, some important intermediate events in multimedia for education: 1975/1980 Programming – 1985 Multimedia – 1990/1995 Internet – 2000 E-Learning – 2005 Social Networks.
Using different media focused on advertising campaigns has created a new space in this sector. There is a shift from traditional media to digital media with new possibilities for tablets, mobiles, web development, digital terrestrial television (DTT), hypertext and mail, and a massive range of social elements like essential elements. It uses the network as a virus-spreading tool.
In this type of multimedia, you will find various products such as databases (DB), promotions, catalogs, simulators, web pages, and advertisements. Other than that, these materials are digital, interactive, and packed with critical features. In a way, this type of multimedia is directly linked to e-learning. Involves persuading a potential buyer or customer to purchase a service or product.
Relates to multimedia elements that present information such as news, press, magazines, television, and newspapers. This information is often shown on a large scale (global environment). Their practical value is essential to know the facts before the traditional media. And actually, keep it up to date.
Today’s world is mainly dependent on multimedia and its applications. However, this advancement in multimedia computing offers users and developers a variety of features. With the application of multimedia, the information industry has undergone many changes. The evolution of it provides features such as games, the Internet, and data presentations in various formats.
The above paper has discussed the concept of multimedia and the main issues and desirable characteristics of multimedia computing. It disciplines such as systems, technologies, applications, and software are all used simultaneously in a strategy to achieve the best results. And by overcoming shortcomings such as the temporal relationship between memory usage and data, Its applications can be easily manages and achieve the best results.
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